Chris Prefontaine, founder of Smart Real Estate Coach, says the biggest breakthroughs in real estate come from association with the right people and proximity to the right experiences, not just knowledge. He uses a "3 Payday" system where each deal generates three cash-flow events, typically worth $45,000 to $350,000 per payday.
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All right, welcome to this week's Motivational Monday. It's Chris Prefontaine. You know, at Smart Real Estate Coach, we have our almost monthly in-the-trenches boot camps. We hold them right here at our classroom in our office, and I was sharing with them over my 34 and a half years— this is my 35th year in the business— I can attribute almost all Of my major pivots and major breakthroughs to association, meaning exposure to certain people, and experiences, meaning proximity, right? So, they all kind of combine association with who, proximity to who, and different experiences with who. Frankly, each level in our company is just that. It's just different experiences. You see on YouTube here, if you go to our Deal Structure Sunday list, this is Motivational Monday, we have Q&A Thursday. If you go to the Deal Structure Sundays, you'll see— gobs of success all over North America and I want you to know that although they're amazing, get this, they're not luckier than you. They're not smarter than you. They're just having a different experience by choice. They put themselves in a certain position by choice. Okay, so that's what I'm referring to and again, my wife and I think back. I've been married 40 years this year. We think back to all these major moves And major things that maybe serendipitously happen and it's just cool to know that it's always association and proximity. And although we got a lot of great questions in these boot camps all the time about learning, learning, learning, I explained to them that execution trumps knowledge every single time. Execution, right? Look, 91% of the books that get bought don't get read. Now, how does this relate to association and proximity? And our experiences. Well, what we do is we don't say to you guys, if you choose to come into the SMART Community, we don't say, hey, here's how you run, go, like most people do and sell you the get rich quick overnight. That's not what we do. We say, look, this is gonna be your experience. This 3 Payday Trademark System is gonna be unlike anything anyone else does in North America. We trademarked it, okay? It's gonna take some time. But you're gonna crush it, and crush it to you might be different timeframes, right? I mapped out for a recent course we had a million-dollar plan for someone in a year. Now others would be like, I just wanna do 2 deals a year. Everyone's different. There's no guarantee, I don't know you. All I know is execution trumps learning, and association and proximity matters with us because we're going to execute with you. That's the big difference. So it's so important for you to understand whether it's us, look, whether I ever speak to you again, Get this, you acting on some of these thoughts that I'm sharing with you will give you breakthroughs. Now I hope it's with us, I'm biased, and I also think that we have what no other community has, and I think that we're teaching things that no other community can teach, and I think that we're hands-on more than anyone can teach. But if you decide to go somewhere else, make sure you're real clear on the proximity and the association and the execution part of your business, okay? Now, let's do this. I wanna leave you with this. I wanna leave you, I wrote down 4 things for you. Yeah, 3 or 4 things. And what they are is, I'd like you to think about, go to the Deal Structure Sundays here in a minute and look at some of the videos, but just know that somewhere between $45,000 and $350,000 is how much our deals are worth all 3 paydays. That's pretty cool, right? Okay. So think about this. Take the numbers that I just said to you, $1 million in a year, maybe just 2 deals a year, $200,000, whatever it is for you, your goals. And say to yourself, hmm, Chris talked about association and proximity. How would the person that you want to be go about getting there? Just think about it. I want to help you just like drop some of the paradigms and drop some of the things that might be getting in your way, perceived or real, right? So in other words, what skill sets might they need to develop? I talked about the learning part, right? What skill sets might they need to develop? That's you, right? What skill sets? Is it scripts? Once you learn our scripts, you crush on the phone. You'd be the authority in your marketplace. You would solve all kinds of seller problems and challenges. Okay? Second, who would that person want to and need to be hanging out with? Okay? Again, if it's us, we can get you there more quickly. But if not, you pick, right? Who would you need to be hanging out with? And lastly, oftentimes overlooked, what would be the plan for the mental game of this? Because I'll tell you, the mental game is more challenging than almost anything else in the entrepreneurial world. So if you're an entrepreneur now, you know that. Okay, so it's going to be important who you hang out with to get you to the next level. If you have a J-O-B now, you're working for, you know, you got a W-2, it's probably gonna be a big eye-opener for you, the mental side of this business. But the really cool thing is, get this, it'll progress you in every area of your life. It's not that 2 deals or that million dollars or that $2 million that you're gonna earn, it's that person you're gonna become along that journey. And mainly it's driven by the mindset piece, 'cause you're gonna become a different person. Not sure where to get started? Go to smartrealestatecoach.com/getgoing for free books, strategy calls, and a whole bunch more. We're going to help you get going the wicked smart way. We've been after this for over a decade doing exactly that. I just want to leave you that only because it struck a chord in the, in the most recent In the Trenches boot camp we, we ran here, and I'd love you guys to be part of that. But I want to at least share this with you. Be sure to subscribe, share this with someone inside and outside real estate, doesn't matter. Those concepts I shared with you Are going to propel anyone in any industry, in any niche, doing whatever it is they do. You want to go open up a popcorn stand on the side of the road in New York City? You'll be better by doing what I just said, right? No question about it. Subscribe, share this, be sure to take a peek at our Deal Structure Sundays and our Q&A Thursdays along with this Motivational Monday list. We'll see you next week. Make it an outstanding week. It's your choice.
