In this Motivational Monday video, the speaker warns that many entrepreneurs and agents get stuck in a comfort zone of endless preparation, which he calls "auditioning for success." He argues that preparation feels productive but ultimately hides a lack of real action. The talk stresses that true success is uncomfortable, messy, and imperfect, and that growth comes from embracing that discomfort. He shares observations from his 35‑year career, noting that top performers (e.g., President’s Club agents) actively seek uncomfortable situations, make calls, and learn from failures, while others spend time organizing CRMs, watching webinars, and taking notes without executing. The market, he asserts, rewards execution—not preparation. He urges listeners to stop consuming content and start taking imperfect action, offering free resources (3paydaysbooks.com/youtube) and a blueprint to help them move from preparation to execution.
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So some of you have been preparing to start for so long that preparation actually became and becomes your comfort zone, and that's dangerous. I want to challenge you with something today on this Motivational Monday, which I love doing. I constantly think through these things because it's just what's going on around us all the time, right? And I've seen it so many times after 35 years in the biz. And it might make you uncomfortable. You know how I like doing that, and it's one of the reasons these Motivational Mondays exist. And I hope that's helping you just inch forward every single week, because growth usually starts right there in that uncomfortableness, in the uncomfortable zone. Here's the truth: some of you are still auditioning for success. Ah, geez, Chris, what do you mean by that? Well, you're not committed to it. You're sort of auditioning for it. So we need to think about that. We need to stop auditioning. You watch videos, you attend webinars, take notes. I've been here. You buy courses, you attend events, you talk about your goals. You may even show up on our weekly sit-downs that we host every Thursday at 4 o'clock Eastern. We've been doing that since 2017 or '18. I hope you do. They're free. Side note. You tell everybody what you're going to do, getting ready to get ready to get ready, especially during year-end, but when it's time to actually perform, silence. No calls, no offers, no on purpose getting in the uncomfortable land, the uncomfortable zone, no uncomfortable conversations, for example, no action. And here's the scary part. Preparation Feels super productive, doesn't it? That's why it's such a trap. Oh, I'm going to get ready. Oh, I'm going to organize this. I'm going to change my CRM. I couldn't afford to do that when I got back in the trenches. I had to make money like I needed oxygen. Because you can convince yourself, we all can, that you're making progress when really you're just hiding. It might not even be conscious. You know what success actually looks like. It's uncomfortable. It's messy. It's imperfect. You say the wrong thing often, you make mistakes, you stumble, you might look foolish sometimes. Yep, that's all normal. In fact, you should look for that and welcome that because then what happens? You grow. And sometimes when an associate I work with at the President's Club level, which is the highest level, I work with them personally still, they leave me a nightly accountability and that stuff happens. And I call it character building. I lost my buyer, my seller didn't call me back, whatever the challenge is that they're going through. On that particular night, I've probably gone through it, or someone in my community or one of my coaches has. It's just reality. And the people winning right now, inside and outside the community, they're not avoiding that. They're doing what I said earlier. They're like embracing it and looking for it and going, oh good, I'm uncomfortable, I must be growing. They're getting their reps in. They're building experience. They're becoming the person capable of the success that they always say they want. While everyone else is what? Preparing. I'm getting ready, my desk is good, my database is good, my notes are good, I got my coffee mug set up. They're preparing. And at some point you have to stop studying success and stop preparing and start participating in it. Even if you make a mess. I say at our Deal Labs that we teach right here in the office, I say, go stir up a bunch of dust, we'll help you. Just go make a mess. At some point you have to stop consuming all that content and create results. Why? Because here's the truth again, the market doesn't reward preparation in any way. It could care less. What does the market reward? Because some of you guys could argue that with me, I'm sure you could. But what does it reward if you think about it? It rewards execution. And I say that with care and concern. Because I've watched people spend years getting ready, years, instead of going and helping sellers who need your help, desperately need your help sometimes, and others just want to create a goal or accomplish a goal the market wouldn't bring them. Meanwhile, someone else comes in while we're kind of prepping and consuming all this junk or whatever, wasting time, and takes imperfect action, and boom, their life changes in 12 months or whatever timeframe. I'm not making promises, but it changes is the point. Right, it changes because they took action. So here's the catch. It's not because they knew more. I hope that's clear now. No, it's not that at all. It's because they moved. They just took action. So ask yourself this today. Am I actually building a business or am I building upon my excuses that I've been disguising as preparation? That's the question. Am I building a business or am I building excuses disguised as preparation? You know the answer, not me. Your answer is going to tell you exactly where you are right now. So if you're tired of prepping and ready to understand exactly how this business works, start with our exact blueprint of how we're operating in today's market and some of my best-selling books, all free, my gift to you, no charge. It's yours for free. Go to 3paydaysbooks.com/youtube. Learn the model, then go execute it. Because information is only valuable when it turns into action. 3paydaysbooks.com/youtube, and that's the number 3. Let's get after it together. Can't wait to meet you.