How to Name Your Coaching Service [The Method I Use With My Clients]

14 Mar 2023 · 1 min
0:39

Transcript excerpt of a short group brainstorm about naming and positioning a coaching program aimed at parents and grandparents. The participants discuss how to invite caregivers into a 'Shining Moments' method focused on building confidence and resilience to prevent bullying, school violence, and teen suicide, and propose branding ideas such as 'Bullyproof kids' and 'Fully proof your kids.' They also suggest content/marketing actions (articles, videos, hires).

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