Christian Polk pushes back on a prospect who wants to pay only for the first session of an $8,000 coaching program. He argues that one-off sessions don't work and uses a pool metaphor to show why full commitment leads to faster results than dipping your toe in.
Chapters
Okay, so the investment to go ahead and get started is going to be $8,000.
What if I join one coaching session and then I'll just pay the rest of it later? I like it. Do you typically work for free? Well, I'm willing to pay like however much one session is worth.
We don't really do like one-offs like that. Is there any particular reason why you'd want to do it that way?
Before committing that much money, it makes sense for me to dip my toes in, see if it's something that works for me.
Why do you feel like it's better to do that? It's better to test something out rather than just blindly investing. Can I share a perspective? Yeah. When you're talking about dipping your toe in the water. The idea is like you getting into a pool. Ultimately, what's going to get you more well-adjusted to the temperature of the pool? Like you dipping your toe in the water and taking 5, 10, 20 minutes to actually get fully immersed or just jumping in? Who's actually going to get more adjusted to the pool quicker? Christian Polk. So it's like it's the same thing here, man. Like, yeah, you could try to like dip your toe in the water, but ultimately it just comes down to what do you actually want? Do you want to dip your toe in the water, look for reasons why you shouldn't do this and all this and just like get more in your head and delay your results? Or is it more important to like like just get the results as quick as you can.
I want to get the results as fast as possible.
You don't sound too sure about it.
You know me, like I've done stuff like this before. I'd rather test it out and be sure 100%, you know, then go all in.
But what if it wasn't what you thought it was, man? What do you mean? When you're talking about you want to be sure 100%, we're just talking about like what does being sure 100% like even mean? Like we all want that, but you never really know what the weather's gonna be at the beach tomorrow until like you actually get there. So what's the only way you're gonna know if you look back 6 months from now if this actually worked for you or not? Is it just dipping your toe in the water or you going all in and you doing the process and you doing this thing 100%? Like, which one would actually give you the knowledge of if it worked for you or not? Why would you say that, though? I can't predict the future. I don't know what's going to happen. Neither one of us can, right? Like, that's not what we're doing right now because, like, dude, I could walk out tomorrow and get hit by a bus. We're not in the business of predicting the future. All we're in the business of doing is put ourselves in the best possible position to get what we want. So what do you feel like is going to put you in the best position to get what you want? Dipping your toe in, not going all in on something, or going all in on something so that way you're more likely to actually reap the rewards? Which one do you feel like is more likely to get you the outcomes you want?
Going all in.
What happens if we don't go all in and we continue to try to dip our toe in things?
I'm in the same spot.
So what do we have to do to make sure we're not in the same spot 6 months from now? Christian Polk.
