Steve Lake records a recruiter pitch that checks every box but misses the point. He introduces himself and states his goal as instructed, but shows no research on the recruiter Rory or any personalization. The host explains why this generic approach kills his chances of standing out.
We gave you access to the recruiter and gave you the first impression. I mean, how do you feel like you took advantage of that opportunity?
It took me a number of takes, a lot of takes, before I felt comfortable with it, but it said what I needed it to say. Hello Rory, my name is Steve Lake from Omaha, Nebraska. My goal is to work as a director of facilities for a tech company in the Omaha area.
I saw the videos. Pretty much you just said, "Hi." This is me. This is the job I'm going for. We have to do more than that, right? That was a moment you could have won this whole thing. Did anyone Google Rory?
I did. I looked him up. Okay.
If you three did the research on Rory, why didn't that show up in the video?
I was trying to keep it to what we were asked to do.
This is a really important point that I think so many job seekers hit, is that I did exactly what they told me to do. Why didn't I get the job? You all followed the directions to a T, but you missed out on an opportunity.
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