Codie SanchezFounder @ Contrarian Thinking

I wish I could tell my younger self these THREE things... #shorts

4 Jul 2022 · 1 min

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0:43

Codie Sanchez briefly summarizes three lessons she wishes she could tell her younger self, framed by her personal transition from working 60 hours a week in a job she hated to owning 26 businesses. The three lessons: (1) don’t make decisions out of fear of failure — persistence matters; (2) doing free projects can generate high ROI through favors, leads, referrals, and collaborations; (3) every job has unpleasant aspects, so tolerate short-term "hate" work to reach control and more enjoyable roles as CEO.

Questions this video answers

26 businesses.

60 hours a week.

July 4, 2022.

Chapters

I went from working 60 hours a week in a job I hated to owning 26 businesses and doing a job that I love. But there's three things that I wish I knew then that I know now. First is don't make decisions out of fear you're going to fail. Things are not going to work and it's going to happen again and again. But the truth of it is it doesn't actually matter as long as you keep going. Persistence pays. Second is free projects equal a high roi. In fact, what I've found sometimes by not allowing people to pay for things, they owe you a favor. And that favor equals leads and referrals and collaborations in the future. So don't be afraid to say yes to free work. Lastly, every job sucks. Even being the CEO. If you want to do things you love, spend a bunch of years doing stuff that you hate that pays off in the long term. But there is a return on hate inducing work that eventually gets paid as you become the CEO and in charge of your own.