Codie Sanchez breaks down how to make $100,000 in two months by running seasonal pop-up shops during Halloween and Christmas. Halloween alone is a $12.2 billion industry this year, Christmas a $1 trillion market. The strategy: draft off existing demand instead of building it from scratch.
So it turns out Halloween is a $10 billion industry. Christmas is a $1 trillion industry. You can apparently run a business for two months out of the year and make hundreds of thousands or even millions on either of these seasons. Let's break down what's happening and how we do it.
When people create a product, everything they're doing is trying to drive more sales from their clients to their product. The benefit of having a seasonal pop up business is you're not trying to drive, you're trying to draft.
Just this year, Hallo spending is projected to hit a record breaking 12.2 bill. Perhaps a pop up. A pop in a pop up shop could be the thing that you try. Might actually be surprised what happens.