Codie SanchezFounder @ Contrarian Thinking

Should You Buy A Business? #shorts

17 Apr 2023 · 1 min

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0:31

Codie Sanchez presents a short buying strategy she calls "SOWS": seek stale, old, weak, simple businesses. She emphasizes buying unsexy, boring businesses that are easy to understand ("my grandma understands them") and explicitly rejects proprietary or high-tech/biotech ventures described as the next big thing.

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We should buy businesses. What type of business? Here's a strategy that I came up with. I call it sows. I want stale, old, weak, simple businesses. Stale, old, weak, simple. If you come to me and you say the word proprietary, I'm out. If you say that you are running a biotech company and it's going to be the next hot new thing, what do you think? I am out. I want the opposite of sexy. I want boring businesses that are so simple, my grandma understands them. Grandma doesn't get it. Cody doesn't buy it. That's your rule.