Codie Sanchez breaks down four tiers of service businesses for wealthy clients. Start with convenience tasks like pet walking ($1-25/day), move to expertise like smart-home setup ($10k-100k/year), then trust roles like private chefs ($25k-250k/year), and reach authority positions as household COO or CFO ($400k-500k+). Each tier requires more credibility and responsibility.
Questions this video answers
Approximately $1–$25 per day per client.
Approximately $10,000–$100,000 per year.
Approximately $25,000–$250,000 per year.
Approximately $400,000–$500,000+ per year (sometimes with bonuses).
Chapters
So if you want to build a business that can scale fast and make six figures, seven figures in revenue, you don't need a product that goes viral. You need one thing. Solve a problem the wealthy can't or won't solve themselves. Here's how to sell to the rich people and the hierarchy. C tier convenience. These are the small but high frequency tasks nobody wants to do when they have money. Grocery deliveries, Pet walking, dry cleaning, pickups, errands. Simple to start, low overhead. But if you do it well, lots of referrals and go expensive price at like 1:25 per day per client. Small wins lead to these bigger opportunities. B tier expertise. So now you're solving problems they can't do themselves or don't want to. Smart home setup. Personal styling. Organizing. Low competition, High value, niche. These clients will pay 10 to 100k a year for someone who can save them time and mental bandwidth. I mean, I pay my makeup lady $300 per visit. So your edge is credibility and competence. If you earn trust fast, you become part of the team. A tier trust. This is where the money really starts. You're not just doing a job, you become part of the daily operations. Lifestyle managers, personal drivers, security, private chef. Your client relies on you to make decisions and keep their life running. So you can make one 25k to 250k per year per client. Mistakes, though, are costly. If you get it right, amazing. If you get it wrong, you're fine. S tier authority. Now you're running the engine. They don't think about you, they just trust you to handle it. Think private. CFOs, household COOs, family, Chief of staff. You manage the staff, the logistics, the house, the finances. Often making decisions that impact hundreds of thousands or millions of dollars a year. This level, you can make 400,000, 500,000 plus and sometimes even bonuses. Each tier. Bigger responsibility, higher trust and bigger payout. So start small scale fast, but don't let your wallet share stop you from selling to the rich.
