Codie SanchezFounder @ Contrarian Thinking

Stop whispering your wishes and start shouting your intentions.

26 Jan 2026 · 1 min

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0:48

Codie Sanchez argues that publicly declaring ambitious goals creates accountability and increases your odds of achieving them. She publicly aimed for her book Main Street Millionaire to hit the New York Times bestseller list, a 0.0001% rate. The shift from private wishes to public declarations changes what you're willing to do.

Questions this video answers

Codie Sanchez

Main Street Millionaire

0.0001% rate

2026-01-26T22:49:45Z

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You will make more money and achieve more. When you say your goals out loud, you want to become a millionaire? Post it. You want to buy a business? Tell people you want to level up, Put it online. Public accountability, baby. Nothing better. I was terrified to say out loud that I wanted my book, Main Street Millionaire to hit the New York Times bestseller list. It's like a 0.0001% rate. So I posted it publicly. And I realized when I did it that there was no way in hell I was not going to achieve that thing. So what do you have that is a.0001% chance? Put that publicly out there. I know that's the scariest thing ever. But there is nothing that will hold you accountable like being scared you won't do the thing that you know you want to try to do. I'd rather fail than never try. You'd rather be exhausted than feel like you never played the game at all. Because when I hit that list, it was worth every penny. So ask yourself, what are you going to say out loud?