Codie Sanchez argues that how you dress and present yourself is a business lever most people ignore. Women who appear put-together earn 15-30% more. A polished look signals self-respect and boosts your own confidence and standards, not just how others see you.
Chapters
Most people massively underestimate how much leverage lives in how you present yourself. Like, the way you dress, the way you carry yourself, the way you show up sends a signal long before you say a thing. Well, the other person notices, and there's actually a bunch of data. Basically, 15 to 30% more money is made by a woman if she is put together and wears makeup. But I am convinced it doesn't just change for the person that actually is seeing you. I think it actually changes for you too. Like, your posture changes, your confidence changes, your standards change. You just operate differently. You look like a pro, so you get paid like a pro. You know, I grew up watching my Grandma Jen, who treated being ready like a rule, not a mood. No matter where she was, she showed up polished. She had a little pink pop collar, outfit aligned, and it wasn't like even for anybody's attention. She just did it, and it sent a little message like, I respect myself. Even now, she's 100 years old, she shows up with her pink pop collar. This isn't about vanity or impressing other people. It's about showing that you are a serious human who is here to do serious So if you want to get paid like a pro, like I said, you should probably try dressing and looking like one.
