Codie SanchezFounder @ Contrarian Thinking

The Story of Pink’s…

25 Aug 2024 · 1 min

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0:38

Codie Sanchez breaks down how two young entrepreneurs scaled a window-cleaning company from $200,000 in year one to $500,000 in year two, mostly through funky social media videos and strong branding. They're on track to hit $700,000 to $1,000,000 this year.

Questions this video answers

$200,000

$500,000

Between $700,000 and $1,000,000

Both are under 28 years old ("sub 28")

Social media marketing (funky videos) and branding/merchandising

Chapters

Their first year in business in a window cleaning company, they did $200,000 in revenue. The next year, they did $500,000 in revenue. This year, they'll do somewhere between 700,000 and a million dollars in revenue. And these are two kids that are both sub 28 years old, one with a newborn baby on the way. And how did they do it? They added incredible social media marketing. So they do really funky videos. They added really incredible branding and merchandising. Because can you name one window cleaning company? Of course not. So how could you as a young person, get on board with a business? That simple. But hasn't been sexed up by the Internet and hasn't been sexed up by adding technology. And I think those are all around.