Codie SanchezFounder @ Contrarian Thinking

The Truth About Being an Entrepreneur

28 Dec 2023 · 0 min

Watch on YouTube

0:21

Codie Sanchez delivers a short YouTube talk about the often-unspoken difficulties of entrepreneurship. She emphasizes that entrepreneurship is far harder than most expect and becomes worth it only if one perseveres through seemingly impossible hardship; she illustrates this with a terse personal anecdote and her father's aphorism about the lonely, desperate moments entrepreneurs face.

That's the part about entrepreneurship that nobody tells you. It's going to be harder than you could ever imagine. And the only way it becomes worth it is if you push through that impossible hard. My dad has the best line about entrepreneurship. It goes, you're not really in the game. If at some point you aren't sitting in the dead of the night, head held in your hands in the dark, wondering, what the hell do I do next?