Entrepreneurs comparing themselves to 15-20 second social media clips are setting themselves up to fail. You're measuring your 525,000 minutes of actual work against someone's highlight reel. Seek out operators who talk about the hard parts, not the wins.
The highlight reel is absolutely killing entrepreneurship. In fact, making really poor operators for the future. Let me tell you why. I've been noticing this a lot. Like, people will jump online, they will see these little highlight reels or trial reels, whatever you want to call them, on Instagram or any of the social media platforms. But they're watching that 15 seconds or 20 seconds of glory of that entrepreneur and then comparing it to your 525 minutes of entrepreneurship on an annual basis. So my thing to you is stop comparing yourself to something that is such a small fragment of where you're going to be. Because here's the thing, that 15 seconds, they're showing you their best 15 seconds of their life, of their business life, of everything. It's always so positive. It's always so amazing. At the end of the day, I want you to think about this for yourself. Are you comparing the right things at the right time? Because most of the time you're comparing your 525,000 minutes in a year compared to someone's 15-second highlight reel. Be very careful for what you're comparing yourself to, because you want to be a great operator, go and find out from other operators who will tell you the truth about the negative, the downside, side, the challenges, the things that you're going to go through. And it's not going to be your 525,000 minutes of highlight reels of amazingness. I wish that for you, but guess what? If business was easy, everyone would do it. And I want to wish you all the success in the world, but make sure you're comparing yourself to the right things to get the right results in every way and form.
