Colin SprakeInvestor & Mentor Driving Multi-Million Dollar Growth

My Daughter Asked One Heartbreaking Question

6 Aug 2026 · 1 min

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1:09

In this personal monologue, the speaker recounts a pivotal moment when his daughter asked, "Dad, when are you going to make us a priority?" He reflects on his years of busy hustling—seminars, stage appearances, and work aimed at providing financial support—realizing that his children never wanted more money, but simply wanted his time. He argues that many business‑owner parents mistakenly equate financial provision with caring for their families, leading to strained relationships. The speaker urges listeners to shift focus from earning more to giving meaningful, screen‑free quality time: taking children out for coffee, engaging in their interests, and showing genuine interest in their lives and careers. He frames this as essential for preserving family bonds and preventing the breakdown of relationships.

Chapters

One of my daughters asked me a question many years ago at the breakfast table that I have never ever forgotten. And that question was very simply, Dad, when are you going to make us a priority? And you know what? Everything I think I did, I think I was doing, I was like, I'm out there busy hustling, busy doing seminars, busy being on stage, busy doing things for them to really support them, help them so we can make money, give them all the stuff that they wanted. But really, they didn't want more money. They just wanted time. In fact, just some time. At one stage, it was pretty much no time. I was always busy doing stuff. So that's the key thing I want to ask you today is, are you doing something to really impact your family? And I'm not talking about go out and make more money. Give them the time. Give them meaningful quality time that is meaningful to them. Do things for them that are special to them. Take them out for a coffee, have no screen time, and just spend time learning, discussing things with them, showing interest in their life, showing interest in their business, showing interest in their career, whatever it might be. That's the most important part. So many business owners don't do this, and they wonder why at the end of the day that their family starts to fall apart, or they don't have a relationship with their children. It's because you've got the things completely wrong. It's not about make more money, give them more opportunity. They just want the opportunity to spend time with you.