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In this solo motivational video, Dallas Bragg, a chemsex recovery coach, argues that the term “addict” should not be adopted as an identity. He explains that labeling oneself an addict turns a behavior into a fixed self‑concept, which predicts relapse and limits personal agency. Bragg reframes chemsex use as a learned behavior that can be unlearned and replaced, emphasizing that people have been taught ineffective coping mechanisms rather than being inherently defective. He shares that he has observed hundreds of men successfully change their behaviors, underscoring that addiction is not a life sentence. The video concludes with an invitation for viewers to comment and engage, reinforcing that they are not defined or trapped by the label.

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