Danielle RalstonFounder, How Capacity Works · Founder of ND Hive | Building the productivity hub where work actually gets done | Execution spaces, body doubling & community accountability

You Get What You Pay For

7 Jun 2023 · 1 min

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In this segment, the speaker outlines a holistic coaching approach that views clients as whole individuals rather than mere business metrics. Emphasizing that meaningful results stem from deep time investment, passion, and the "potency" of how a coach shows up, the speaker argues that pricing should reflect the level of engagement, not just cost. To balance depth of support with accessibility, the BSEA program was designed with increasing investment points, making it affordable for a broad range of female entrepreneurs while still delivering comprehensive, personalized guidance.

Chapters

That's one of the reasons why we have a holistic approach, because you're not just your business. You're not just a number. Like, you are a person, and we need to learn about who you are so we can figure out what's going to actually help you get to where you want to be. And again, that's not something that we can do if we offered what we do at a 3-month package or at a 6-month package. Like, we need to learn about you. And the true answer is, is it has nothing to do with what we're charging. It has to do with Our investment of time and the passion that we have for what we do. It's potency. That's the word coming to mind. What is the potency of how you show up? The reason Danielle and I created BSEA at the investment points that we did, which are increasing, if this member, if that person really wants to know, they are doubling. We wanted to make it accessible and affordable to as many female entrepreneurs as we could.