Social media gives you exposure that used to require door-knocking and flyers. The speaker, building a personal brand online, argues you should start now and take your audience along on the journey to earn their trust.
So like, what are you getting from having like this social media, some type of social media presence? It's the exposure. You're getting people to see you. And before, what did you used to do? You probably had to go knock on the door or like pass out flyers or like literally go to all these events that maybe you probably didn't have the time to do. Or in social media, I think that has opened up the opportunity, the equal in a way, the equal opportunity for any of us. To go in there and do our thing again, whether it is by creating a personal brand, whether it is to grow your own business, you have a coffee shop or, you know, you have a boutique or you're again, your personal brand. I consider myself, yes, I'm an influencer, but I'm building a personal brand and or I hope I am where I can take my audience that I care for on every journey where I'm going and where I'm heading. And, you know, I hope that they stick around and they follow along because they trust me as a person.
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