A creator who started on Instagram in 2022 shares how to turn views into sales. Post content with a clear call-to-action, typically 10-15 seconds long, placed mid-video or at the end. Guide viewers to a link after they've engaged, and you convert casual watchers into prospects.
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So back to 2022, got my first camera. The first thing I started doing was making Instagram posts. Okay, this is how I got multiple of my first leads. Okay, I did a lot of free work. Okay, so you need to go all in, yes, but you need to also make sure you know what the heck you're doing and being very strategic with the way you use it. But you have to know how to do it. One of the things that I tell our clients, every video that you make needs to be funneling people somewhere. You need to make an offer somewhere in the video, uh, and it doesn't have to be quick. It could be a 10-second, 15-second little offer in the middle or at the end, because if they watch to the end of the video, then they're probably interested in, and they trust you a little bit more to go and hit that link. So all these views that you're curating online are people that are interested in something that you have to offer.