Daron Pacheco got his first client through ChatGPT when it recommended his services via Scout Guide, a shift from his usual social media leads. He's experimenting with AI audits on his website, moving from traditional SEO to what he calls AI-Optimized, and weighing whether this new channel actually works.
We— I had a client come in for the first time through ChatGPT, confirmed that, because ChatGPT recommended me, and through the Scout Guide.
Leads are hot, like the new stuff.
It's weird to me because I've never gotten leads from there. It's always been from social media, like strictly.
So you put a lot of time into that, like lead gen through AI, or— I mean, I know it's new.
I've done some. Like on my website and stuff, I'll have AI audit my page and then go and fix everything to become what you call AI optimized instead of like SEO. Is it AIO now?
Yeah, yeah, yeah. Something like that.
Yeah, yeah, yeah.
My marketing girl, she's trying to educate me and I'm like, I want to just say I trust the process, but I kind of want to know the difference. And I'm 50/50 on it. I'm like, you know what, you just, you do you, boo.
It can be good if you use it right, and it still takes a lot of time. But, and AI is a hot topic on this podcast, so.