Getting your first podcast sponsor, even a free one from a local coffee shop, signals to listeners that your show is sponsor-friendly. That perception makes it easier to land more sponsors and build your network.
That's one thing that I realized, like, if somebody is watching your podcast and you don't have any sponsorships, they're like, oh, they don't do sponsorships. But if you have one, even if it's something random or free, like you can go downstairs, ask a coffee shop, hey, can I put a free ad in my show? Yeah, I just need a couple of clips. They'll be like, yeah, 100%. And then that shows that you have a sponsorship spot. Yeah, it's changed my life. My network is tremendously grown. I've built relationships with awesome people.
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