Daron Pacheco explains how a weekly podcast becomes a content machine, generating enough material for a month of short-form clips. The long-form format builds deeper relationships with guests and listeners, which translates into easier monetization opportunities.
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And I heard it one day. I listen to podcasts all the time, and this guy was like, he's like, we use our podcast because it's a content machine. It's the engine of the whole thing, because if you do a podcast every week, then you have content for the whole month or more. So that's kind of, besides being able to really get to know somebody by sitting down with them hours at a time on a podcast, as opposed to 30 seconds or a minute at a time. Um, it's also all your short-form content. So that's kind of why I ventured into starting the actual podcast.
I think it's a cheat code to making content that people don't even realize. And there's so many different ways that you can use a podcast, not just repurposing the content, but you can monetize it a lot easier than you could just short-form content. Because of that relationship and that trust that you build with the viewer. It's a cheat code. So how would you say you're having a podcast