Two people discuss how to surprise customers through generosity and speed. They promise a three-week turnaround on photos or video, then deliver the same day. The gap between expectation and reality is what makes customers remember you.
Blow their socks off and doesn't even have to be that crazy. Just don't over-promise them on this end and then kind of undercut them over here.
You know, that's one of my favorite things to do.
Be generous with your staff, like, and with, you know, different, whatever interactions with customers, stuff like that. It's just, it's really so simple. You're ahead of the game if you're just doing that.
Yeah. You know, one of my favorite things to do, like if we have a photo shoot or a video shoot, I'm like, oh, I might have it back by like in 3 weeks. Yes. Same day. I'll get everything over to you.
And then they're like, this guy.
And 9 times out of 10, they're like, what the heck? How did you get that done so fast?