Without a clear why, you lack a backbone for anything you create. The speaker argues that providing value to even one person is transformative, and that staying authentic while focusing on who you're helping is what makes creative work sustainable.
know your why. I feel like if we don't know our why on anything, we don't have a backbone. How can I provide value to my audience, whether it is one person or 100? You know, I always told myself, even if it's one person that I can change their life, my life has changed. So I think that that's like, you know, your why. Who are you helping? And be yourself and have fun with it.
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