Marketing advice on how brands can differentiate themselves when everything looks the same. The video covers design risks, optimizing specific parts of your marketing funnel, and lowering customer acquisition costs through efficiency.
On a viral LinkedIn post. We'll do it. A couple things I got from this conversation today. Don't be afraid to take risks with design. That's gonna be the thing that helps you stand out and you can actually drive pipeline by doing this. In a world of sameness and lots of noise in the feed how can you stand out and brand can do that. Prioritize the small spaces you can make small wins the big wins by finding these micro surfaces and prioritizing these little things. All the existing parts of your funnel. Today it could be this email could be better right? This landing page could be better go and evaluate all those things and I love that as advice especially you know you had sent this an initial note but like at a time where CAC matters more than ever right? Everybody's looking to get more efficient to your point going in there and finding things that you can either trim out or make make more efficient by finding these micro surface areas. I love that.