This is a YouTube video titled "Why B2B creators still love LinkedIn" containing a discussion between two speakers about their experiences and preferences for social media platforms, focusing on LinkedIn's effectiveness for B2B content creators. The conversation covers their choices to prioritize LinkedIn over TikTok, Instagram Reels, YouTube Shorts, and Twitter based on traction and value.
Did you make a decision to just focus on LinkedIn? Like I want to make these videos but I don't want to be in the TikTok world.
Yeah. So when I first started I was doing LinkedIn and TikTok that well as I got the videos better I did TikTok and I tried Instagram Reels and YouTube shorts for a long time but I was just seeing way more traction on LinkedIn and so I just told myself I can spend more time on LinkedIn and see much more traction. Which sucks also because now I'm pigeonholed and I'll repurpose sometimes to TikTok. But it's really just all LinkedIn for me because I see more value from it right now.
I know that's how it is for me. I could spend all these times on any other channel but like when I do anything on LinkedIn it, it works. What's your opinion of Twitter?
It's one of those things where I would love to. It's just I can either spend more time on LinkedIn if I was going to spend more time on anything else it would be YouTube cuz I still think I need to get there.