Price is a Mindset

A hairdresser's money hypnosis session sparked a reframing: instead of asking
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I did a rapid money hypnosis with my hairdresser today. He asked me, how do I charge $200 for a haircut? And I asked him, you shouldn't be thinking about charging $200, you should reframe it. It should instead be, how do I provide $200 of value? So you start asking yourself that question, how do I provide value? From that question comes a few sub-questions. How do I get better at my craft? How do I get better at making the customer feel at home, right? So you see your brain do these patterns and do these sub-questions. It's from there that you change your identity and you get comfortable The key is comfort, because when you're comfortable, that's when you will charge 200 a harika, no problem. So if you want to increase your price, you need to ask, how do I provide value? Then the sub-questions come, and then you watch your identity go into comfort.
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