How Real Estate Agents can Use HomeZada to Stay Present

Beth Dodson shows real estate agents how to gift HomeZada, a branded home management platform, to clients at closing. For $50 per property, agents embed their logo and contact info into a tool homeowners use for maintenance reminders, budgeting, and repairs, staying connected across the typical 7-10 year ownership cycle.
Chapters
Hello everyone, Beth Dodson here with HomeZada. I hope you're having a fabulous day. Today we're going to talk about how real estate agents can use HomeZada. This can also apply to insurance agents or mortgage loan brokers. So let's talk about how we can do this. So each of these industries works with homeowners during the time in which they want to purchase a home or refi a home or Or buy a second home, et cetera. And so when it comes to these industries, real estate, mortgage, and insurance, each of these industries provides either support through that process of buying a home. And during that buying a home process, and once it's secured, the opportunity for a real estate agent or a loan officer or an insurance agent to give the gift of homes audit is present right then and there. And the reason why this is also important is because the The next time someone is going to buy a house is generally between 7 to 10 years from that first initial sale, and that's a long time to find creative ways to stay connected to your customer. So one way to stay connected is by buying a gift of Homesada. So you do this by going on to Homesada Professional, you sign up, you establish what your branding ad is. You will need a logo, maybe a photograph. You will need social media connections. You will need a website and maybe a phone number and/or an email address where someone can contact you if they need you for something or make referrals for you. So part of— once you set that up, then you can actually buy a property for each one of your customers when you close these sales. Now, in order to do this, Um, real estate agents and loan officers and insurance companies, they can actually buy this gift, transfer it to their customer, and they get their branding inside the system. And because the branding is inside the system, the homeowner sees that you gave them a really valuable tool that helps them manage their home. It helps them take a home inventory. It helps them manage the maintenance tasks that we all know we forget about. It helps them manage their projects, which we can avoid going over budget on, and it helps understand the overall finances of the home. So all of this is very, very important. And so how can we help homeowners do that? This is the way you can as a real estate agent, a loan officer, or an insurance agent. And by doing that, you're staying present with them because of your branding. You're You're doing it in an excuse me, an innovative way because you're doing it with digital tools. You're also allowing these users the tools that they need to manage the home, and let's face it, it's very challenging to manage a home. So you're giving them the tools to do that, and that's also very important because many of our customers have told us. That these industries have either not given them a gift at all to thank them for their business, which really frustrates them, or 2, they've been given gifts that they can't remember their agents or their brokers or what have you because it doesn't have their connection on them, doesn't have their branding. So whether it's a gift card to some company that you've given them, whether it's a restaurant, whether it's someone else, The branding of that restaurant or the branding of that, that store is on that card, not your branding. Whether some people have said, well, they've given me a plant, unfortunately I don't do a really good job of taking care of the plant and it dies, but the branding's still not on the plant. And then some people, and this is the worst of all that I've heard, they've given bottles of wine, but there's a lot of people that are either pregnant and they can't drink the wine. Or they're recovering alcoholics. And so people get kind of turned off on that. So we wanna just make sure you understand that HomeZada is here as a gift that you can give that's very intelligent. It's only $50 per property for our real estate agents, our brokers, our insurance agents. And that's really important because we don't want you to break the bank when you're trying to give a gift to your customer. We want you to say thank you in a way that's really positive, that's meaningful to them, Mm-hmm. but also meaningful to you and your business and your brand moving forward. Because this branding can help you get more referrals and also help you stay in touch with customers that you probably won't see for another 7 to 10 years. So keep that in mind. This is great ways to do this. And we hope you have a fabulous day. Please give us a call if you have any information or email us at info@homezada.com or check us out at www.homezada.com. Thank you.










