Haces muchísimo y avanzas poquísimo 🔄
In this Spanish‑language monologue, Esther Montoliu—who boasts over a decade of experience, having led a nutrition department across 160 clinics and mentored more than 100 nutritionists—identifies the core obstacle preventing nutrition professionals from attracting patients on Instagram. She argues that the issue is not a lack of knowledge, talent, or vocation, but rather the absence of business education and a coherent content strategy. She critiques common habits: posting without purpose, assuming quantity beats quality, sharing entertaining recipes and tips that don’t convert, copying other nutritionists without understanding the underlying strategy, and waiting passively for patients to make the first move. Esther positions herself as a guide, promising to teach concrete, actionable methods in upcoming weeks for organizing and strategizing content to generate patient leads.
