Jeff Hassemer reviews Canva's new AI ad engine that lets small business owners create and publish ads across Meta, TikTok, and LinkedIn in one place. He says it positions Canva as a core ad tool for SMBs, but warns that many lack marketing expertise and might still benefit from paying a professional agency an extra $400 to $500.
And now it's getting better and better with pulling that together and they're getting smarter and smarter about what they're doing. This allows you to create ads for 3 different platforms, Meta, TikTok, and LinkedIn, which is just about everywhere you want to be. And then create, publish, report, and refresh all in one workflow with that environment. So this allows you to use Canva as a core tool for your ad ad management in social media. I think that's pretty smart of them to do. I think I haven't played with it at all. I have to say that because we usually do our own tool, Moxie, that has that capability as well. But this is a smart move by Canva. It's used by a lot of small businesses and being able to do this for running your own ads, that's pretty helpful. Now that said, there's very few small business owners that I've come across that are great marketers. And so I need you to consider that, you know, this is going to give you some middle of the road things, but there are agencies out there that you might want to be working with no matter what, because that extra $400 or $500
