Jeff HassemerCEO, FirestarterMarketing.ai · The Strategy Architect | Agency Accelerator | Architecting Bold Strategies | AI + Marketing That Scales | Founder @ FireStarterMarketing.AI

Navigate AI laws strategically #substack #shorts

10 Jul 2026 · 1 min

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In this short monologue, Jeff Hassemer explains that businesses using AI must disclose AI involvement and anticipates a move toward federal regulation because navigating a patchwork of state laws (e.g., California, Texas, Canada) will become burdensome. He advises companies to identify the jurisdictions in which they operate, understand the applicable AI disclosure rules, and default to the strictest standards. As a practical takeaway, he recommends consolidating AI workflows to simplify compliance and operational management.

Chapters

in terms of your use with AI and how you need to disclose that within that environment. So this is gonna get interesting and heavier. I think we're heading towards some sort of federal regulation on this because managing state to state is just gonna become too much of a burden. We've seen that in the privacy game with California and the Texas laws and all Canada laws and all that kind of stuff. So hopefully we start to see some sort of centralization of this. My best advice to you though is understand where you do business, understand the laws that you have to comply with in that area and lean towards the strictest one within that world. So what takeaways I'd want you to get away with? So you have a chance to consolidate your workflows with AI, right? Being able to pull those together and operate and use AI is a good thing.