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In this excerpt from the Long-Term Strategy Conference 2024, the speaker emphasizes that a compelling future vision must feel plausible to the audience. Even if participants have diverse ideas about the path forward, they need to see concrete intermediate steps—such as mergers, buyouts, new or applied technologies, or scientific discoveries—that link today’s reality to the envisioned future. Without visible “nodes” bridging the present and the future, the vision lacks credibility and will fade once the meeting ends.

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