Thays Prado describes a workshop where she asked participants to imagine the undeveloped side of a river, a metaphor for the future. The stories that emerged were more hopeful and innovative than usual, prompting her to study futures and foresight as formal disciplines.
And then one day I asked them to look to the other side of the river, to the side of the river that was yet to be created. And when I finished that workshop, which had already a different quality of stories coming up, more hopeful, more inspiring, more innovative, I was like, okay, so I need to integrate the future into my storytelling work. But back then, I didn't know that future was a field, but I started looking for it. And I discovered futures methods and foresight as a Yeah, it's a whole field of study.
Ep 35 Your Strategic Stagnation Isn't a Framework Problem—It's a Story Problem
The YouTube Strategy School: Why Your MBA Didn’t Teach You Strategic Thinking
