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In this brief commentary, the speaker argues that external consultants cannot fully grasp a company's business within a short engagement, and therefore should not replace the executive team—particularly the CEO—as the chief strategist. While consultants can provide valuable technical analysis, their recommendations must be selectively integrated by senior managers because consultants often miss critical factors such as cultural nuances, human‑resource considerations, and change‑management dynamics. Consequently, the likelihood that a consultant’s report is entirely correct is low, especially in those weak areas.

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