Angela MondorClickUp Verified Consultant, ClickUp · Operations consultant & ClickUp Verified Consultant for neurodivergent entrepreneurs

Modern Marketing: Freedom or Terror? 🚀 #Shorts

10 May 2026 · 1 min

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1:11

In this short monologue, the speaker reflects on their career beginning in SEO, where they had to constantly monitor Google’s algorithm changes—what they call a “weather report.” That experience taught them to stay adaptable and never rely on a single channel. They argue that today’s marketing environment is even more fragmented, with countless social media, AI, and other platforms. While this abundance offers freedom, it can also feel terrifying for newcomers who must spread their efforts across many outlets until they discover what works. The speaker emphasizes the importance of diversifying early, testing broadly, and eventually focusing on the platforms where a marketer truly shines, even though the pressure to be everywhere can be hard to unlearn.

Chapters

Yeah. So I originally got started in SEO, so I'm going to use that as an example. SEO is search engine optimization. And, you know, it was every single week it seemed— well, we had a weather report we checked every morning to see what Google was up to. You know, algorithm chasing is what I'm getting at. Yes. So yeah, it prepared me for this. It prepared me for modern day with the social media and the AI and all the platforms and everything being so fragmented. To me, there's a freedom to it, but it can be so terrifying if you don't live in this. I've always lived in it with the, you know, the uncertainty, and I always diversified my platforms anyway. So I was always trained not to put all my eggs in one basket, but it can be intimidating if you're new to marketing. It can be very intimidating to want to be. And honestly, these days you really do, you know, you do have to be everywhere until you figure out what sticks. And that's a hard thing to unlearn. As a marketer, I was always told, you know, really focus on where you shine. But, and today everything's so fragmented. I mean, how do you even know what's out there until you test and go out there?