0:29

In this short video, the speaker emphasizes that you don’t need to explicitly label initiatives as DEI to achieve DEI outcomes. Instead, you should adapt your language to match the audience, especially business leaders. The core advice is to be strategic and concise, translating DEI benefits into business language: how DEI can increase revenue, reduce costs associated with employee attrition, and boost productivity. By presenting concrete numbers and metrics to stakeholders who prioritize data, you can more effectively persuade them to support DEI‑related actions.

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