Clate Mask, CEO of Infusionsoft, explains how the campaign publishing tool lets partners package their expertise into ready-made campaigns customers can import. eLaunchers built two flagship campaigns: Business Kama Sutra and Internal Marketing Machine, which simplify sales and marketing automation setup.
Chapters
Hi, I'm Clayton Ask. I'm CEO of Infusionsoft. I'm standing here in my office here at Infusionsoft with Parthiv Shah of eLaunchers. One of the things that we've done for our partners is we've created what we call our campaign publishing tool, which allows partners to take their content, their, their domain expertise, and then go and package it up into campaigns that they can offer to their customers. So it's a really cool capability that opens up verticalization opportunities, all sorts of really industry niche-specific things. And why I'm excited about what Park Team is doing is they've taken the campaign publishing tool and they've packaged up their intellectual property and put it into these campaigns. You know, they've got a couple of major ones, but one is the, the Business Kama Sutra and the other is the Internal Marketing Machine. And these campaigns are all packaged up and done for you so you're able to import them into Infusionsoft if you're an Infusionsoft customer and get the advantage of all the work that they've done at eLaunchers. This is the idea of what we're trying to make possible for our partners, and when Partheev and eLaunchers do that, they make the, they make the job of implementing Infusionsoft and getting the benefits of sales and marketing automation a lot easier on the customers who can get these packaged campaigns. So Hopefully you as customers will appreciate it. Hopefully other partners will recognize this model and a way to take their intellectual property and their expertise out to the market through the powerful campaign publishing tool of Infusionsoft. So I wanted to say thanks to Pardeep. Thank you to partners, and keep up the good work. Alright, thank you, Seth. Alright.