The video captures a brief opening session at the 2015 AADPA (American Association of Dental Professionals) conference where two speakers introduce Parthiv Shah and his company, eLaunchups.com. Speaker A greets the audience, praises the previous night’s dinner, and encourages attendees to explore eLaunchers, noting the company’s founding in 2006 and its potential impact on dental practices. Speaker B (Parthiv Shah) thanks Dr. Alan Rauschberg for the invitation, recounts his connection to the dental community through a Dan Kennedy GKIC conference, and describes the event as a family reunion rather than a typical business conference. He outlines eLaunchups’ core offering: an automated marketing communication platform that delivers personalized messages to patients at appropriate points in their treatment journey, effectively creating a “marketing machine.” Shah emphasizes the community spirit, mentions personal experiences such as staying with Dr. Youngman and enjoying San Diego sunsets, and highlights his charitable dental clinic in Israel that provides free procedures for children. He proposes brief 20‑minute one‑on‑one conversations with attendees—covering anything from personal interests to practice growth—offering flexibility to discuss marketing, patient retention, or simply get to know each other. The talk concludes with gratitude to fellow dentists and a light‑hearted comment about being known as the “Indian of AIPAC.”
Chapters
Good morning. Hopefully everybody had a great dinner last night, all rested and ready for a great day. Parthiv Shah, most of you by now know who he is, but you may not know his company, so I encourage you to take some time to explore eLaunchers and what it can do for you. I've come to know Parthiv well as he spent a week with me last year as a result of winning an auction to stay with us like the guy did last night. Anyway, his company started in 2006, can make a big difference. I encourage you to visit him, Parthiv Shah, eLaunchers.
Good morning. Good morning. Thank you for inviting me at AHPA. I'm really grateful to Dr. Alan Rauschberg for bringing me here a couple of years ago. My journey with AHPA started out when Dr. Alan Rauschberg and I met at a Dan Kennedy GKIC conference. How many people here know Dan Kennedy? Okay, he is a, he is a marketing consultant, copywriter, and he basically— there is an entire ecosystem of people who know me, who know him, who follow him. And, uh, that's the place where me and Dr. Rajput met. And Dr. Rajput says, you know, you should get involved in ADPA. Why don't you come with us? So came here last year. Here's what I realized this is not a business conference. This is not a trade show. You guys are a family. This is some kind of a family reunion. You guys happen to be dentists. It's a community. It's an ohana. It's a privilege to be part of this group, and I'm just loving it. I told young men, "I'm never leaving." So I'm having a lot of fun with you guys. I had the privilege of staying with Dr. Youngman last year, and some of the spectacular sunsets in San Diego, I have them on my cell phone. So A couple of things about my business. I own a company called eLaunchups.com. We are a marketing communication company that automates the communications between you and your patients. So here's the spiritual core of the business. If as a dentist, if you had all the time in the world to spend as much time as you want with every single patient, with every single parent, with every single prospect, and every single person who didn't accept the treatment, what would you say? What would you tell them? When would you tell what you want to tell? We took that entire choreography of conversation and put together an automated marketing machine that will deliver the right message to the right person at the right time, depending on who they are, what they should have bought, or what they bought, and where they are in the treatment cycle. This is the spiritual core of my business. We call this internal marketing issue. But you know, you guys are— you guys are not here today to talk about marketing. You guys are on a family reunion. You guys are here to hang out with each other, play with each other. I'm not going to bore you with details of marketing. I would like to spend 20 minutes with you. I don't have 20 minutes with you. So here's what I'm going to do. Somebody from my staff will call you and make an appointment 20 minutes. We don't have to talk about marketing. We can talk about Dr. Youngman. We can talk about Sunset. We can talk about my children's charity. We can talk about my dental clinic in Israel where we do free dental procedures for kids who can't afford dentistry. We can talk about We can talk about marketing if you like. We can talk about patient retention if you like. We can talk about, uh, what you could do to grow your practice if you like. We'll talk about me, we'll talk about you, we'll talk about us. Let's have a little talk, and who knows where that takes us from here. I'm really grateful for, uh, I'm really grateful to Dr. Frank Montoya and Dr. Carol for winning my last year's gift. And this year I get to work with Dr. Youngman. He won this year. So thank you for your support. And yeah, this is a great group. It's an amazing family. And someday I will be known as the Indian of AIPAC. I'm not that Indian, but—
