Christine O'Connell shows how to design an offer that works for you, your clients, and the world. She breaks it into concrete pieces: identity psychology, habits around eating and moving and sleeping and focus. The goal is building a business around your actual energy so it doesn't burn you out.
Chapters
What I want to. Really. There's a couple of directions that I want to take. Everything you just told me, from the journal to the coaching, membership in school, in the ecosystem idea that you're developing. Yeah. So I think what overlays all of that is if you have a single offer, a single transformation, if you will, that you're, you know, you know, you can deliver on and is powerful for people who need it. So the construct that I like is, you know, creating programs that are enjoyable to design, fun for people to enroll in and for you joyful to actually deliver. Right. So that's sort of the frame, because if we have a. If we are. If it isn't a win for us, if it isn't a win for the world, and it isn't a win for our clients, is it really a win? So using that frame, we're able to tick off all those boxes. Yeah. The other thing that I want to just mention is the way, like to try to help people break it down into something that feels more manageable tactically. Yep. Is doing work in, like, identity psychology. So some of this has to do with heroic, you know, the eating, moving, sleeping, focusing, which I'm sure you're quite familiar with. But on top of that, how we create an economic engine around our energy so that the business becomes a renewable resource, as opposed to something that sort of drains us over time like a battery. So what identity, how we create an economic. And I'm just going to write that down.
