Wim HofInstructor and teacher, Wim Hof Method

❄️ Unleash the fire within, my friends! 🔥

26 Jan 2024 · 1 min

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In this brief motivational anecdote, Wim Hof recounts receiving a phone call asking him to attempt a world‑record ice‑standing challenge. Despite having little money, no winter training, and only a few months to prepare, he relied solely on intense mental focus and confronting his fear. By September, he successfully set the record in Madrid, describing the feat as the "easiest record of all time" and marking the moment he truly believed in the power of the mind.

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I remember I got a telephone call. Wim, can you do this world record standing in the ice? And I had little money. I was, oh yeah, of course I want to do this. Yes. Yeah. The phone call was in June. In the Netherlands, it's not cold in June, in July, in August. So I had no training. I was confronted with my mind there, but I already had said yes because I was in need to do this and to get this. And then I found out just by being in fear, focusing your mind only, because I had no money for ice cubes and getting it all done and trained like I do normally in winter. In 4 months' time, I was so riled up just by using my mind that September in Madrid, that was the most easiest record of all time. And that's where I started to believe in the power of the mind.