Robyn Anderson says AI content feels generic because people give vague prompts. She walks through a three-step framework: specify your audience, offer, and voice; have the model confirm it understands; ask it to clarify before writing. This produces content that actually sounds like you.
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I keep hearing people say that AI content all sounds the same. But let me guess, you're probably going into ChatGPT and Claude and saying something like, write me an Instagram post about my business. I need something to post today. Well, what exactly did you think was going to happen? Of course it doesn't know anything about you. You have to train it. Let me show you how to fix it in 10 seconds. First, before it writes anything, you have to give it 3 things: who your audience is, what your offer is, and how you sound. And once you do that, you're not quite done. Then you need to say, Tell me what you understand about my voice, my audience, and my point of view in my offer. Ask me any clarifying questions before I get started. Now you're training it instead of just pointing it in a random direction. So if you want more information on how to make AI sound exactly like you, comment JAM below and I'll give you my entire skill sets, my prompts, and live training every week in Club JAM. All right, I'll see you there.