Sabrina Ramonov spends $15,000 monthly on Facebook ads for her AI content, targeting viewers of her "Claude Co-Work" and "Claude Code" series with different creative for each audience. She breaks even after four months and hopes to cut that to two.
Chapters
I probably poured maybe $15,000 into Facebook ads and that has been surprisingly effective paired with organic content. So I don't know how technical on the Facebook ad side this audience is, but like I, for example, I have custom Facebook audiences of people who just watched my Claude Co-Work videos. I have another, yeah, I have another audience of people who watched my Claude Code videos and I can actually target different ad, like A little more technical, like dark theme for Cloud Code, cuz they're probably a little more technical. And then like really nice and modern and bright, clean for Cloud Cowork users. I love that. And I have another audience for like anyone who's ever watched any of my content, right? Cause they are already familiar with my face. And so it's definitely been fascinating with Facebook ads. I wouldn't say I'm like profitable, like the cost I think is still 4 months of my monthly cost. So 4 months to recover. The ad, which is not bad to start with. Like I just started. Yeah. So like if I could get that down to 2 months, I would be very happy to recover that cost. But yeah, I think paid marketing can work really well. It's just really, really, really, really expensive.
