Robyn AndersonCEO, Jam Ai · AI Implementation & Business Development Leader

Small biz life online is HARD

2 Mar 2026 · 1 min

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0:59

In this brief podcast excerpt, the host asks a guest who works with many small business owners about their biggest challenges today. The guest explains that the core difficulty is figuring out where to begin building an online presence. While owners are passionate about their physical businesses—examples include a dog‑washing franchise and a pottery studio—they often underestimate the need to create a website, develop a digital marketing plan, and handle basic IT tasks. The overwhelming variety of tools and steps leaves them uncertain about which solutions to adopt first.

Chapters

We were talking before the podcast and you were telling me that you work with a lot of small business owners. And tell them, first of all, this is all about focusing, but tell me today in today's world, what are small business owners, what are they struggling with?
Well, when it comes to building their business online, it's just where to start. There's so much coming at them because, you know, they, they're passionate about what they do. And so that's why they decided to start their small business. And they didn't realize that when they were starting their dog washing franchise or their pottery ceramic studio, that they would, that they would then have to go and create a website, create a digital marketing plan, and become this IT guru of sorts, you know. So I think that's the biggest thing they're struggling with is just where to start and what tools to use along the way.