Robyn AndersonCEO, Jam Ai · AI Implementation & Business Development Leader

Small biz life online is HARD

17 Jan 2026 · 1 min

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0:59

A short YouTube interview excerpt ("Small biz life online is HARD") in which Robyn Anderson explains common challenges small business owners face when building an online presence. She says owners are overwhelmed about where to start, must learn or outsource website creation and digital marketing, and often need to become informal IT-support for their business. She gives concrete examples (a dog-washing franchise, a pottery/ceramic studio) to illustrate the range of small businesses affected.

Chapters

We were talking before the podcast and you were telling me that you work with a lot of small business owners. And tell me, first of all, this is all about focusing. But tell me today, in today's world, what are small business owners, what are they struggling with?
Well, when it comes to building their business online, it's just where to start. There's so much coming at them because, you know, they, they're passionate about what they do. And so that's why they decided to start their small business. And they didn't realize that when they were starting their dog washing franchise or their pottery ceramic studio that they would that they would then have to go and create a website, create a digital marketing plan and become this IT guru of sorts, you know. So I think that's the biggest thing they're struggling with is just where to start and what tools to use along the way.