Robyn Anderson tells creators to stop waiting for perfection and launch their website. She says the digital world is fluid because "the digital ink never dries," so you can launch, make mistakes, and iterate instead of stalling forever.
You guys are legitimately hurting my soul. I do one-on-one consulting with some of my VIPs, and like, you gotta stop. You've gotta stop waiting for something to be perfect. You have to stop waiting for the right time. You have to stop waiting for the perfect thing to say on your perfect channel so that Derek down the street doesn't look at you weird after he watches your videos. You guys have to just launch the thing, do the thing, be a human, make mistakes. The digital ink never dries. You can always go and update, redo, delete if something is, you know, not on brand. But the hardest thing is just starting and getting it out there. So just get over yourself and do it.
What the Biggest Brands Learned About AI Content (and How Small Businesses Can Use It This Week)
