Robyn AndersonCEO, Jam Ai · AI Implementation & Business Development Leader

Tips for small business owners to start getting recommended on ChatGPT, Gemini and Google in

7 Mar 2026 · 1 min

Watch on YouTube

0:57

Robyn Anderson explains Generative Engine Optimization, the new SEO for getting recommended by ChatGPT and Gemini. Instead of chasing keywords, figure out how customers ask LLMs about your business, then create content that directly answers those questions and distribute it across your website and YouTube.

Chapters

So you're saying you want an LLM to recommend your product or service in a chat? Well, let me tell you how that works. AEO, GEO, people are calling it lots of different things, but I like generative engine optimization. And luckily a lot of the old SEO type of things still apply. You want backlinks, you need to create content. And the difference is we're not creating content based on keywords. We're creating content based on answering people's prompts. So how are people searching for your business in things like ChatGPT, Gemini, and Claude? That's what you need to figure out. Once you figure that out, create content to answer those questions. Then splatter that all over the internet, not just on your website, YouTube, everywhere. If you want my prompt to help you start your GEO plan, comment GEO below and I'll send it to you. All right, get out there and go make something happen today.