Robyn Anderson explains how small businesses can get recommended by ChatGPT, Gemini, and Google through generative engine optimization. Focus on answering user prompts instead of keywords, build backlinks, and distribute content across your website and YouTube. Comment "geo" for a starter prompt.
Chapters
So you're saying you want an LLM to recommend your product or service in a chat? Well, let me tell you how that works. A E O Geo people are calling it lots of different things, but I like generative engine optimization and luckily a lot of the old SEO type of things still apply. You want backlinks, you need to create content. And the difference is we're not creating content based on keywords, we're creating content based on answering people's prompts. So how are people searching for your business in things like ChatGPT, Gemini and Claude? That's what you need to figure out. Once you figure that out, create content to answer those questions. Then splatter that all over the Internet. Not just on your website, YouTube, everywhere. If you want my prompt to help you start your geo plan, comment geo below and I'll send it to you. All right, get out there and go make something happen today.