Socialize your #startup idea early, access diverse perspectives to accelerate feedback and preempt o

Name: Socialize your #startup idea early, access diverse perspectives to accelerate feedback and preempt o
Uploaded: 2023-06-22T02:11:00+00:00
Duration: 59 s
Channel: James Sinclair
Description: James Sinclair advises startup founders to socialize their ideas early rather than hiding behind NDAs or 'stealth' assumptions. He argues that exposing…

22 Jun 2023 · 1 min

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James Sinclair advises startup founders to socialize their ideas early rather than hiding behind NDAs or 'stealth' assumptions. He argues that exposing an idea to diverse, even contrarian, perspectives yields faster learning and iterations (the "100 investor meetings" example represents iterations and pivots), and urges founders to ask others what they are working on and why anyone should care.

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Time, startup founders consistently make this avoidable mistake, which is the failure to socialize early in the process. Failure to socialize before they have a fully baked product. Failure to socialize because they're scared of stealing. NDA stealth mode, Whatever the fuck. The only person you've socialized it with is maybe friends, family and your engineer on Upwork. But the reality is, the quicker you can get your idea in front of someone who has a contrarian view, a challenger view, someone's whose viewpoint doesn't mimic yours, the quicker you're going to get this incredible feedback, insights, additional thinking that potentially could be of value to your startup. So you hear these stories about like startups taking 100 investor meetings to raise money. Like, what the fuck 99 knows to get a yes. It's not 99 nos to get a yes. It's 99 iterations, learnings, understandings, pivots, adjustments, appendix to finally understand how to get a yes. So if you have the guts, stitch this, duet this. What are you working on? And why should anyone care? What's the worst that happens? You get good feedback. Good luck.