How many emails does the speaker recommend sending manually before scaling with automation?

Name: StartUp Founders: Automated Tools Are Accelerators Of What Works
Uploaded: 2023-02-11T08:51:30+00:00
Duration: 59 s
Channel: James Sinclair
Description: James Sinclair tells startup founders to test outreach manually first. Send 50 to 200 emails by hand, find what gets responses, then use automation to…

James SinclairStartUp Coach

StartUp Founders: Automated Tools Are Accelerators Of What Works

11 Feb 2023 · 1 min

Watch on YouTube

0:59

James Sinclair tells startup founders to test outreach manually first. Send 50 to 200 emails by hand, find what gets responses, then use automation to scale it. Spray-and-pray from bought lists just wastes time.

Questions this video answers

An initial batch of 50, 100, or 200 emails.

Chapters

Most founders to kind of save time and try and accelerate scale will buy a list, find a list, have someone on at work curate a list, and just lob all of those people as quickly as possible into outreach or a HubSpot or some other automated campaign to bombard the market with emails, hoping for some sort of a response. It's known as a spray and pray. You spray the market with emails and you pray you get some sort of a response. I understand why you're doing it. You have limited time, limited energy. You just need to go faster, and this could be a way to get it. It's not the right way to start. Think about these tools as an accelerator on what works. Once you've worked out something that works for your business, then you can use a tool to kind of accelerate, scale it. Do it in a mass, you know, volume way first. Find out. Maybe send the first 50 or 100 or 200 emails manually. Maybe personalize them. Work out if it's a short email or a long email. Do it all manually first and then scale. Because if manually, you're getting a decent response rate, it means you shouldn't use a tool. Good luck.