Keith Ferrazzi describes getting caught cheating as a turning point that shifted him from scarcity to abundance. He credits an ayahuasca journey with unlocking what he calls "co-elevation," a new way of leading that changed how he sees his role.
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Oh, that's drugs. No, it's medicine. It really is.
I wasn't expecting to go on this tangent, but I like this tangent. What led you to your first plant medicine experience?
I got caught cheating and, and I was. And I realized this is not the human I wanted to be like. I was always fearful, I was always hustling. And it took me a long time to build from a scarcity mindset to belief in myself and others and have an abundant mindset. This, this idea of co elevation came to me in an ayahuasca journey, actually the idea that a group of people could come together, whether it's spouses or, or team. What I found was as I, as I did the work with a guided, I found that my perception and understanding of my leadership also changed.
It's like almost the plant itself, the medicine, it's, it's a coach.
What the plant medicine does is it just unlocks all of that and it unlocks all of those, those blockages and it allows you to reincarnate to yourself. How do you, how do you shift.
From scarcity to abundance?
It's really a couple of things. Number one, I would say.